MARK LEACH - CENTRE CHANNEL
Independent Ecommerce Director & Strategic Fixer
ex-Missguided & Brainlabs. I fix stalled growth & de-risk replatforming for £20M+ brands.
RETAIL BOARDS WANT FAST GROWTH
Your platform's maxed out, systems don't sync, customer data lives in five places, and nobody trusts the numbers enough to commit the budget.
Meanwhile, agencies pitch "transformation." Nothing moves. Pressure mounts.
This isn't a technology problem. It's a decision problem.
Think of me as the 10% that ensures your other 90% delivers what it promised.
I ensure clear scope, aligned teams, and delivery that actually lands - so your investment doesn't get wasted on rework, scope creep, or agencies pulling in different directions.
THE STAGNATION TRAP
You have the budget. You have the agency. You have the strategy deck.
So why isn't the needle moving?
For most brands, the problem isn't "strategy." The problem is execution drag.
Your data is inconsistent, so you can't trust the P&L.
Your agency is incentivised to sell complexity, not speed.
Your leadership team is waiting for a "Discovery Phase" to end while the market moves on.
You don't need more slides. You need operational traction.
WHO THIS IS FOR
You’re a £20–£150m brand in fashion, home, lifestyle or a high-growth business where digital performance drives commercial results.
You might sell online, generate high-value leads, or operate a hybrid model.
You’re under pressure from your board to deliver growth, but your digital operation can’t keep up.
You’re likely on Shopify or Shopify Plus, or managing a complex ecosystem of platforms and data.
You need focus, clarity, and alignment between commercial ambition and digital delivery.
WHO THIS IS NOT FOR
You need strategy decks rather than hands-on delivery
Budget isn't available for proper resolution (typically £30k+ over 3–6 months)
Your team isn't ready to change how they work
10-DAY DIAGNOSTIC
THE REVENUE ASSURANCE AUDIT
An expert interrogation of data, tech, and team to isolate the root cause of stagnation.
FRACTIONAL LEADERSHIP
THE FRACTIONAL ECOMMERCE DIRECTOR
Senior commercial leadership embedded in your team to govern the roadmap and close the gap between strategy and execution.
PROGRAMME DELIVERY
STRATEGIC PROGRAMME LEADERSHIP
Client-side ownership for high-risk replatforming and capital projects where failure is not an option.
I didn't learn eCommerce from a textbook. I learned it by managing P&Ls for brands like Missguided and scaling operations for agencies like Brainlabs.
I founded Centre Channel because I saw a gap in the market: The "Missing Middle."
Consultants give you theory. Agencies give you billable hours. But no one was willing to sit between the Board and the Code to ensure the work actually gets delivered.
That is where I live. I am the independent voice in the room who translates "Commercial Ambition" into "Technical Reality."
THE MAN BEHIND THE METHOD
RECENT OUTCOMES
Problem: Outgrowing platform, three agencies pitching different solutions, board nervous about £300k+ decision
Result: Led discovery and replatform governance
→ +8% conversion, +12% AOV, on time/budget
Problem: Rising SaaS costs killing margin, board questioning tech stack ROI
Result: Built and delivered bespoke native app
→ +11% conversion, 5-point web-to-app shift, 12-month payback
PERSPECTIVES
INTERESTED IN WORKING TOGETHER
Tell me a little about your challenge and I’ll be in touch within 48 hours to discuss whether Centre Channel is the right fit.